We grow slow, and deeply
How We Grow
We grow by rhythm, not stages.
2024–2026 – Online First
LISTEN, LEARN, REFINE
2027 — Offline Store
THE STORE IS OUR LANGUAGE
After maturity — Distribution
ONLY WHEN IT MAKES SENSE
Our Beginning
PLEONVERSE began trade to understand products.
Not through theory, but through experience.
Factories, ports, markets, logistics, and the user’s hand taught us what matters.
Trade was not the end.
It was the beginning.
That experience became our standard.
That standard created HEYOOM.
Our Philosophy
We choose depth over speed.
Maturity over expansion.
Experience over story.
Professional, but soft.
Precise, but human.
This is our way.
Why HEYOOM
HEYOOM = Korean B2C Brand — Born from Trade.
Korean detail meets Mediterranean lifestyle.
HEYOOM creates products built for everyday life.
Why Valencia
Valencia is the heart of Mediterranean trade.
It is where journeys begin.
The city brings together supply chain, design and everyday culture.
HEYOOM’s perspective begins here.